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Christchurch Art Gallery - Japonism in Fashion

Turning Japanese

In 2003 the Christchurch Art Gallery held a show about how Japanese culture has influenced world fashion.

To promote the show, we created an iconic poster featuring the silhouette of a woman cut out of designers’ names. This solution suggested a Japanese-look while immediately conveying ‘fashion’. Taking it one step further we designed an invite for the show that folded out into a Japanese fan.

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