Proposed by Search & Search Fallon Tokyo, the video for the presentation was produced for the Lexus Global competition under the constraints of only 20 hours.
We found a freestyle violinist and a beatboxer, wrote a song, filmed it, combined it with a car footage, and won the competition. The video for the production was commissioned from a world-renowned composer, and the song was written to express the innovation and excitement of Lexus hybrid technology, and Japan's top beatboxer AFRA and dynamic violinist May were cast. Filmed in a music studio using a RED Epic camera, the duo's performance was seasoned with car footage and stylish motion graphics. The finished video was on a grandiose scale beyond imagination and was seen around the world along with Lexus' global campaign.
