Te Ōhaka in its literal te reo meaning translates as 'nest'. He hōhonu ake, he tohu ake tōna tikanga hei incubator, he kāinga mō ngā manu rere teitei anake. Making it the perfect name for a start-up hub for Christchurch's most innovative businesses.
Te Ōhaka's identity is based around 'aiming higher' and elevating business potential. Ko te macron 'Ō' mai i te moko e tohu ana i tēnei ariā o te tautoko i tētahi mea i runga i tētahi pūhara (e anga atu ana ki te Kiwi tall poppy syndrome) — he whakaaturanga tūturu o tēnei 'perch' e rere ai ngā manu teitei. Ka noho tēnei hei tūāpapa o te reo hoahoa, i whakawhanakehia anōtia ki te āhua o te tāpae poutū o te ingoa. Mā te tāpae poutū i ngā kupu, ka noho ia reta hei pūhara mō tērā atu, e titiro ake ana, e whakarato ana i tētahi pūhara mō te reta i runga ake nei.
In this way, 'aiming higher' is inherent in everything Te Ōhaka says and does.
Kātahi mātou ka titiro me pēhea e taea ai e mātou te tūhura anō, ehara i te mea ko te tikanga o te 'whai kia teitei ake' engari ka whakanui i tā rātou rawa tino mārama - te pūmanawa whakamīharo e whāngaia ana, e whakatōpū ana.
We chose a selection of Te Ōhaka's most inspirational members, running a wide range of boundary pushing start-ups, from online market places to hemp food solutions. Ko te whāinga o ngā whakaahua kia hākari, kia whakaaweawe hoki, me ngā tauira e hāngai ana ki ngā kīanga māia. Ahakoa e tohu ana ngā gels tae i ngā painga rangirua o te 'ariā', ka noho hoki hei whakamaumahara kāore anō kia oti te rapu i te whakapai ake i a ia anō — ā, mā te moe maori o ō whakaaro — kāore anō kia oti.
Ka hangaia e koe ō whakaaro, engari ka hangaia e rātou. Ko te whakaata o tēnei, i roto i te pakihi, kei te kaha tonu koe ki te pai ake - kāore anō kia oti tō pakihi. Once again, reinforcing the Te Ōhaka's identity's principle concept of 'aiming higher'.
