Every year Nikon and the UNEP hold a worldwide painting competition for children based on a theme of eco sensitivity to capture children's dreams and wishes for the future.
For the 19th version, the selected winner was Coco Tin Chi Ting from Hong Kong. Nikon partnered with National Geographic to create a video about Coco and her life in Hong Kong and show her in Japan at the award ceremony. Strategy was selected as the production company to produce this video documentary for Nikon’s YouTube channel as well as a trimmed down 2 minute spot to be shown on FOX’s National Geographic channel around the world.
